Subaru Concord VIP Family of Programs & Discounts
The Heart of the Subaru Love Promise
At Subaru Concord, we believe our success is closely connected to the community we serve. The Subaru VIP Family of Programs helps us build lasting relationships with the individuals who make a difference throughout Concord and the greater Charlotte area. From educators and healthcare professionals to military service members and other eligible groups, these programs are one way Subaru recognizes those who serve and support our communities.
The Subaru VIP Family of Programs provides eligible participants with a straightforward path to purchasing or leasing a new Subaru. Originally introduced in the 1990s for friends and family of Subaru of America, the program has expanded over the years to include qualifying partner organizations, affiliates, and community appreciation programs. Today, it gives eligible customers access to exclusive benefits while helping make the vehicle-shopping experience simple and transparent.
Community Appreciation
Subaru VIP Educator Program
The Benefit: $500 Additional Discount
At Subaru Concord, we are proud to welcome those who nurture and educate students in our community to the Subaru VIP Educator Program. We recognize the tireless effort our NC teachers put into the classroom, and we want to help you get into a reliable, safe vehicle that can handle winters. You can even start your finance application online today.
Educator Eligibility:
- Active Classroom Teachers
- PreK-12 Schools
- NC Public & Private School Staff
- Verification via ID.me Partner
This is a stackable benefit: once you negotiate your best price with us, we apply the additional $500 educator discount. Your final price is then further reduced by any regional cash incentives currently in effect at the time of purchase or lease.
Healthcare Appreciation
Subaru VIP Healthcare Program
The Benefit: $500 Additional Discount
At Subaru Concord, we are proud to recognize the healthcare professionals who care for our communities every day. Through the Subaru VIP Healthcare Program, eligible doctors, nurses, and hospital-employed medical professionals can receive an additional $500 discount toward the purchase or lease of a new Subaru. Whether you're commuting to the hospital, traveling between offices, or simply looking for a safe and reliable vehicle, Subaru is honored to support those who dedicate their careers to helping others.
Healthcare Program Eligibility:
- Licensed Doctors and Physicians
- Registered Nurses and Nursing Professionals
- Nurses in Private Practice
- Medical Professionals Employed by Hospitals
Eligible participants may receive a $500 discount on the purchase or lease of a new Subaru. Contact Subaru Concord for assistance with eligibility verification and program details.
Military Appreciation
Subaru Military Discount Program
The Benefit: $500 Additional Discount
Subaru supports you on and off the road. We are honored to provide a special $500 military discount to those who serve. This program is designed to provide a "thank you" to the brave men and women of our armed forces who reside in North Carolina. For those not in the military, we also have a great selection of certified pre-owned and used inventory.
Military Eligibility:
- Active Duty & Reserve Personnel
- Retirees of all US Branches
- Veterans within 24 Months of Separation
- Spouses & Domestic Partners
To receive your discount at Subaru Concord, simply verify your status with ID.me and request your Authorization Form. We will apply the $500 discount on top of your negotiated price and any applicable zone or regional incentives.
View Military Program Details
The Signature Tier
VIP Signature Program
Pricing: Dealer Invoice Cost
The Signature Program provides special pricing as a thank you to the vendors, marketing partners, and fleet employees who support Subaru operations. This tier ensures you receive the same price we paid for the vehicle as invoiced by Subaru of America, plus factory-installed accessories. Explore our new vehicle promotions to see current offers.
Qualified Participants Include:
- SIA Associates & Friends & Family
- SOA & SIA Vendor Partner Employees & Spouses
- SOA Fleet Account Employees & Spouses
- SOA Marketing Affiliates & Partners
Members of marketing affiliates must generally maintain an active membership for at least six consecutive months or meet specific donation thresholds to activate eligibility.
The Premier Tier
VIP Premier Program
Pricing: Dealer Invoice Cost Minus 2%
The Premier Program represents the highest level of appreciation within the VIP family. It is offered to those who make a significant impact on our business and local Concord communities. This pricing applies to the vehicle and all factory-installed accessories as invoiced and delivered to the retailer. Check out our featured new vehicles for more inspiration.
Qualified Participants Include:
- Subaru Employees & Friends & Family (SOA, SRD, NASI)
- Subaru Retailer Employees & Spouses/Partners
- JP Morgan Chase Employees & Spouses/Partners
- Screen Actors Guild (SAG) Members & Spouses/Partners
Eligible participants are entitled to two program transactions per calendar year, ensuring that your household can stay behind the wheel of the latest Subaru safety and technology.
How Can We Help?
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Subaru Concord
853 Concord Pkwy S
Concord, NC 28027
- Sales: (704)782-1227
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